How to Use Zillow to Sell Your Flips

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By now I’m sure you’ve heard of the real estate site/app monster called “Zillow.” For most real estate shoppers, this is the number one resource when beginning their real estate shopping. With 124 million users on the site, this is a marketing resource to be taken VERY seriously when planning to sell your real estate.

First of all, if you’re a smartphone user (which you definitely should be in this business) you want to make sure you download their app. This is great for two reasons: 1. You can easily manage your properties on the go and 2. You can receive alerts of area properties for sale as you travel. This gives you the ability to check out real estate constantly and stay “in the know.”

But how do you get listed on the site?

  1. First of all, from the app or website you need to search your property addresses.
  2. Then, you’re going to “correct home facts” or establish yourself as owner.
  3. You will need a log in for this and to enter your contact information for Zillow to verify you are the true owner of this property.
  4. Now, you can go through and add photos of your property, establish square footage, bedrooms, bathrooms and amenities. You can also keep it “unlisted” or list the property FSBO or Make Me Move which means you’re entertaining the idea of selling but not quite listing it yet.

Why is this important? Any time there are millions of people looking for what you’re selling you want to make sure you’re ready to pull the trigger. I highly recommend listing your properties as “Make Me Move” and entering in your property description that the property is currently under construction but will be available at a certain date. This creates a blue dot on maps when potential homeowners search in your area for homes. You’re creating a buzz before the paint dries. This leads to faster and easier flips.

 

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Your First Flip: Sometimes the Education is the Biggest Pay-Off

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We love this first-hand flipper’s┬ádetailed diary of how his first flip wasn’t the big pay day he had dreamed about. However, the money wasn’t that big of a deal considering the huge hands-on education he received while flipping his first home.

Sometimes, you have to just dive into your first flip or rehabilitation. There are MANY lessons you will learn along the way, just like any profession. You don’t walk into your first job knowing as much as the CEO. It all takes practice and trial and error. You’ll have big wins and hopefully not-so-big losses. But, you have to take the lesson and apply it during your next big project. This is the most valuable asset a flipper can have. If you learned the lesson once, you’re much less likely to do it again.

Now, we don’t recommend you just willy nilly make a purchase and start knocking down walls. That’s just nuts. But, we do recommend you go into your first deal with your first goal to be learning. Your second goal should be making money. This will also take a LOT of stress off of you. You’ll be more open minded to each step of the way and willing to store away lessons of how you will do it better next time.

We will do the best we can to predict how things will pan out. But, we won’t be there to hold your hand while everything unfolds. Consider us your training wheels!

For more information, give us a call or email us today for a Welcome Kit!